Triple Your Pipeline with LinkedIn Ads + TAM Agent

Most LinkedIn Ads campaigns burn money targeting broad audiences. You upload a company list, layer on job title filters, and hope LinkedIn figures out who matters. The result: 2-3% click-through rates, high CPCs, and impressions wasted on people who will never buy from you.

Meanwhile, your SDR team is manually building lists in spreadsheets, and by the time they’re ready to run a campaign, the buying window has moved.

Use the TAM Agent to build a precise list of buying committee contacts, then upload them directly to LinkedIn Ads as a matched audience. You’re not targeting job titles and hoping. You’re targeting the exact people you want to see your ads.

1. Import a bulk company list

Start with a trigger list. Example: Drift just sunset, so pull every company running Drift’s script tag from a tool like BuiltWith. That’s 21,000 companies. Import the domains into TAM Agent and tag them with a label (e.g., "Drift users"). TAM auto-enriches employee range, revenue, sector, industry, and country.

2. Filter down to your sweet spot

Remove existing customers and open pipeline (TAM reads your CRM directly). Add boundaries: under 5,000 employees, US only. From 21,000 companies you get to ~2,400 that are actually targetable. If you want to go further, run the ICP Tier agent to classify every company as Tier 1, Tier 2, or Non-ICP.

3. Find the buying committee

Hit the buying committee easy button. The agent finds your target personas (head of marketing, demand gen leaders, SDR leaders, AE leaders, CRO) across all 2,400 companies. It checks your CRM first, then fills gaps from Warmly’s 220M+ contact database. You end up with ~833 verified contacts with emails, titles, and confidence scores.

4. Export and upload to LinkedIn Ads

Export the contact list from TAM Agent. Reformat it to match LinkedIn’s contact list template (use any LLM tool to map the columns in seconds). Upload to LinkedIn Ads as a matched audience. Expect 90%+ match rates because you’re uploading real, verified contacts.

5. Run the campaign

Create a campaign targeting your uploaded audience. No job title filters needed. No company list guessing. Every impression goes to a buying committee member at a company you’ve already qualified. Run the same ad creative you’d run on a broad audience and watch the numbers change.

Real results from this exact playbook: click-through rates jumped from 4-5% to 8% (nearly double) and cost per click dropped by half, on the same ad creative. The only difference was the audience.

Pipeline went from $950K to on track for $3MM+ the following month (3x). Meetings booked doubled from ~30/week to 60+/week on inbound alone.

The loop: TAM Agent builds the list → LinkedIn Ads puts your brand in front of the right people → they visit your site → your inbound agent converts them. Outbound feeds inbound, and every dollar you spend on ads only hits people who actually matter.

Schedule a demo with our team to see our playbooks in action. Or, view more of our plays here.