FORWARD DEPLOYED ENGINEER

Transform Your GTM Into an AI-Native Organization

Most GTM tools require your team to do the work. With an FDE, you build agents that work FOR you. Your FDE learns your organizational best practices, integrates your processes and tools, and creates autonomous systems that run continuously. Within weeks, you're not just using Warmly — you're operating as an AI-native revenue team.

A Forward Deployed Engineer (FDE) is a dedicated Warmly engineer who transforms your go-to-market motion into an AI-native system. Not software implementation — organizational transformation. Your FDE builds autonomous agents that do the work of SDRs: territory mapping, account intelligence, personalized outreach. The goal isn't configuration — it's getting you to autonomy.

Start Your Transformation

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AI-native transformations completed for

What does a Forward Deployed Engineer do?

An FDE transforms your GTM operations by building:

Autonomous agents • Systems that work 24/7, not workflows you trigger

Territory mapping • AI-driven account prioritization and buying committee ID

AI-generated sequences • Personalized 4-step outreach for every persona

Account intelligence • Vertical timelines from all signals (web, CRM, intent)

Context documents • Teaching AI your value props, personas, competitive angles

Integration fabric • Connecting CRM, LinkedIn Ads, email platforms into unified workflows

Weekly optimization • Iterating on agent performance based on outcomes

The goal is autonomy. FDEs transfer knowledge so your team can build and run agents independently.

Teams ready for AI

Want agents, not just tools

Outbound at scale

Need personalized outreach for 1000s of accounts

SDR augmentation

Multiply SDR capacity with AI

Manual GTM Doesn't Scale

SDRs review dashboards manually

Hours spent checking intent signals, website visitors, and CRM data. Same reports, every day, by hand.

Gut-feel prioritization

Which accounts to work? Whoever the rep "feels" is ready. No data-driven scoring. Inconsistent results.

Generic sequence templates

"Hi {{firstName}}" isn't personalization. Your prospects see right through it. Response rates show it.

9-5 coverage only

Your best prospects research at night. On weekends. Your team isn't there. Competitors are.

Comparison

From Manual GTM to AI-Native Operations

Before FDE (Manual)

After FDE (AI-Native)

SDRs manually review dashboards

Agent scans all signals continuously

Generic sequence templates

AI writes personalized emails per account

Gut-feel account prioritization

ML-driven territory scoring

Manual research per prospect

Vertical timeline built automatically

9-5 coverage only

Agents work 24/7

1 SDR = 50 accounts max

1 SDR + agents = 500+ accounts

Inconsistent personalization

Different angle per email, per persona

Autonomous Systems, Not Configurations

AI-Prioritized Account Lists, Refreshed Daily

Your FDE builds a territory mapping system that:

Scores accounts based on ICP fit + intent signals

Identifies buying committee members automatically

Classifies personas (Decision Maker, Champion, Influencer)

Excludes existing customers and active deals

Outputs SDR-ready target lists with full context

Runs daily. No manual spreadsheet maintenance.

Personalized 4-Step Outreach for Every Contact

Generic templates don't convert. Your FDE sets up:

Integration with AI sequence generators (OctaveHQ)

Persona-specific context templates

Vertical account timelines fed into each email

Different ANGLE per email (not just rephrasing)

CRM sync for all generated content

Each email is unique. Written with full context of the account's engagement history, tech stack, and competitive landscape.

Complete Account Context, Automatically Compiled

Your FDE builds pipelines that gather:

Website sessions, pages viewed, active time

Known visitors with work emails

Intent signals (Bombora surge topics, job postings)

CRM history (deals, lifecycle stage, owner)

LinkedIn engagement and ad impressions

Vertical timelines for every account. SDRs see the full picture before every touch.

Example vertical timeline:

Teaching AI Your Unique Value Props

Agents need context to write like your team. Your FDE creates:

Persona-specific messaging angles

Competitive differentiation by competitor

Use case libraries with outcomes

Objection handling guidance

Voice and tone guidelines

The AI learns your playbook. Output sounds like your best SDR, not generic marketing speak.

Part of the Inbound Agent Ecosystem

Journey details:

Phase

What FDE Does

What You Get

Learn

Deep dive into your GTM motion, personas, competitive landscape

Context documents, ICP criteria, persona definitions

Build

Construct agents, connect data sources, test outputs

Working territory mapping, AI sequence pipeline

Launch

Deploy agents on your data, train your team

First AI-generated sequences sent, SDRs using timelines

Scale

Transfer knowledge, weekly optimization, new use cases

Team can build/modify agents, continuous improvement

The key difference: We're not configuring software. We're teaching your organization to operate with AI agents as core team members.

Choose Your Transformation Path

Transformation Sprint

4-6 weeks

Get one agent use case live

Territory mapping OR sequence gen

1 persona fully configured

CRM + 1 data source connected

Team trained on agent use

30 days post-launch support

Start Transformation

Full Transformation

Quarterly

Complete AI-native transformation

Both agent systems

All personas configured

Full integration fabric

Team can modify agents

Quarterly optimization

Start Transformation

Enterprise Partnership

Ongoing

Continuous expansion

Everything in Full

Named dedicated FDE

Custom agent development

Priority support + on-call

Executive sponsor

Multi-region/team support

Contact Enterprise

SDR productivity (accounts/SDR)

Weeks to first agents live

Higher response rates (vs templates)

More Deals, Same Team Size

"Warmly has allowed us to increase our pipeline targets by twenty percent without increasing headcount."

David Chase

Sales Leaders / CROs

Marketing That Converts

"We’ve doubled our average contract value, and our sales team freaking loves using it."

Charles Fox

Marketing / Demand Gen

Revenue Outcomes

"Warmly sourced MQLs closed fifty percent higher and thirty percent faster than our other sources."

Stephanie Armand

RevOps

How Different Leaders Use FDE Transformation

Scale outbound

Agents work 500+ accounts per SDR instead of 50

Personalization at volume

Every email unique, written with full account context

Reduce ramp time

New SDRs inherit agent-generated research instantly

Focus on conversations

SDRs spend time on calls, not research

10x team capacity

Same headcount, 10x the coverage

Consistent execution

Every account gets best-practice treatment

Data-driven prioritization

ML scoring replaces gut feel

24/7 coverage

Agents work nights, weekends, holidays

Own the AI stack

Team learns to build and modify agents

Unified data layer

All signals flow into one orchestration system

Reduce tool sprawl

Agents replace point solution chaos

Measurable outcomes

Every agent action tracked and optimized

Start Your Transformation

Book consultation

30-min call to understand your GTM motion and transformation goals

Scoping session

FDE assesses current state, proposes agent use cases

Choose model

Sprint, Full, or Enterprise based on scope and timeline

Kickoff

FDE embeds with your team, learning phase begins

Go Live

First agents running, team trained, transformation underway

Start Your Transformation

Transform Your GTM Into an AI-Native Organization

Manual GTM Doesn't Scale

From Manual GTM to AI-Native Operations

Autonomous Systems, Not Configurations

Part of the Inbound Agent Ecosystem

Choose Your Transformation Path

More Deals, Same Team Size

Marketing That Converts

Revenue Outcomes

How Different Leaders Use FDE Transformation

Start Your Transformation

Common questions

FAQ

Transform Your GTM Into an AI-Native Organization

Manual GTM Doesn't Scale

From Manual GTM to AI-Native Operations

Autonomous Systems, Not Configurations

Part of the Inbound Agent Ecosystem

Choose Your Transformation Path

More Deals, Same Team Size

Marketing That Converts

Revenue Outcomes

How Different Leaders Use FDE Transformation

Start Your Transformation

Common questions

FAQ

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