Lemlist is a sales engagement platform that helps sales teams reach prospects on email, LinkedIn, calls, and WhatsApp from one place.
The tool promises to help you get prospects’ email addresses and phone numbers, build automated multichannel sequences across email, LinkedIn, calls, and WhatsApp, and then land in their inbox with its built-in deliverability booster.
However, some sales teams have been unhappy with the platform for a few reasons, which is why some users have been looking for alternatives on the market.
In this buyer guide, I’ll go over the 10 best alternatives to Lemlist in 2026 that can help you build and refine your best lead list and then orchestrate outreach.
When I was working on the final shortlist, I wasn’t focusing only on feature strength. I also wanted to see the overall customer satisfaction, the use cases of the tools, and their pricing models.
TL;DR
- Warmly offers the best alternative to Lemlist with its verified multi-source enriched data (solving Lemlist’s outdated database issues), flexible component-based pricing that eliminates credit burn, and automated audience-building workflows that remove manual list building.
- Prospecting tools like Apollo and Cognism are ideal for teams that want large global databases, built-in enrichment, and unified outbound sequencing.
- On the other hand, there are tools like MadKudu and 6sense that can help you score, prioritize, and orchestrate your outreach around high-intent accounts rather than building lists manually.
Why have some sales teams been looking to make the switch from Lemlist?
The common reasons why some teams have been looking to switch from Lemlist are its initial learning curve, issues with outdated data, and how easy it is to use up your credits.
But don’t get me wrong here, I’m not trying to claim that Lemlist is a bad tool that you should run from.
In fact, there are many customers who are more than satisfied with its CRM integrations, one centralized inbox, and Lemwarm functionality.
However, there are a few caveats that I found when I tested and researched the sales intelligence solution: ⤵️
#1: Steep learning curve with complex setup
The #1 complaint about Lemlist has been about how difficult it has been for some users to get to know how to use it to its full potential.
Apart from that, other users mentioned that the tool has a complex initial set-up, which further added to their complexity and confusion.
‘’I find Lemlist complicated and difficult to get the hang of initially. It isn't as simple as I would like, which makes it challenging for me to train my intern to use it effectively. The initial setup was also difficult, which adds to the complexity for new users.’’ – G2 Review.
#2: Issues with outdated data
➡️ Next up, some users are not happy with Lemlist’s contact database and mention that there are many entries for businesses that are no longer active.
The lack of accuracy would also mean spending more credits on the wrong prospects and then having your emails bounce.
‘’One aspect that certainly requires more attention is the contact database. Currently, there are too many entries for businesses that are no longer active. I would recommend removing these inactive contacts and verifying the ones that are still in operation. Otherwise, it can be difficult to confirm all the information on your own.’’ – G2 Review.
#3: Running out of credits is too easy
Last but not least, users of the platform mention how easy it is to run out of credits while using Lemlist.
A verified user of the tool mentions that they used about 1,000 credits just to reach just over 100 people across 2 sequences inside the tool.
‘’Overall, I find that credits tend to run out rather quickly. For example, I used about 1000 credits to reach just over 100 people across two sequences. On the Multichannel expert plan, I would appreciate having a higher allocation of call credits.’’ – G2 Review.
What are the best Lemlist alternatives on the market in 2026?
The best alternatives to Lemlist are Warmly, Apollo, and Cognism.
Here’s a use case and pricing breakdown of the best AI prospecting tools that I’ve shortlisted:
| Tool | Best Use Case | Pricing |
|---|
| Warmly | Identify anonymous website visitors, enrich and score them, and automatically build and sync intent-driven target audiences for outbound and ad activation. | Free plan for up to 500 identified visitors per month. Signals Agent and Marketing Ops Agent are custom-priced. Inbound Agent Engage starts at $20,000 per year. Inbound Agent Scale starts at $30,000 per year. |
| Apollo | Unified prospecting and outbound automation that combines a large contact database with sequence and activity tracking. | Free plan available. Paid plans from $59 per user per month, Basic, $99 per user per month, Professional, $149 per user per month, Organization. |
| Cognism | Global B2B data and enrichment with strong compliance and consent controls for international outbound. | Premium plans, Platinum and Diamond, are with custom pricing. |
| Kaspr | Fast LinkedIn prospecting via a Chrome extension to capture emails and phone numbers and push contacts to your stack. | Free plan available. Starter $65 per month. Business $99 per month. Organization $99 per month. |
| MadKudu | Predictive lead scoring and routing for RevOps to prioritize inbound leads based on behavioral and firmographic signals. | Pricing not published. |
| Seamless AI | Rapid real-time contact discovery and verification for high-velocity outreach and quick enrichment. | Free forever plan with 50 credits. Pro and Enterprise plans are available with pricing on request. Some advanced AI features may be add-ons. |
| 6sense | Predictive account scoring and intent orchestration to surface in market accounts and recommend seller actions. | Free tier with 50 credits per month. Paid tiers Team, Growth, and Enterprise use custom pricing. Third-party data reports average contract values around $123,711 per year. |
| Clay | Waterfall enrichment and custom ICP driven workflows to build clean, highly targeted prospect lists from many sources. | Free forever plan with 100 monthly search credits. Starter $149 per month. Explorer $349 per month. Pro $800 per month. Enterprise custom pricing. |
| Salespanel | Real-time lead scoring and buyer intent tracking to qualify leads and personalize engagement without heavy engineering. | Salespanel Customer Data Platform starts at $99 per month for up to 10,000 monthly visitors with add-on visitor pricing. |
| Clearbit | Real-time enrichment and lead scoring to power form shortening, dynamic personalization, and developer-friendly enrichment workflows. | Volume-based pricing that is not publicly disclosed. |
#1: Warmly
Warmly offers the best Lemlist alternative in 2026 with our AI Marketing Ops Agent that automatically builds, scores, and continuously syncs high-value, intent-driven audiences across your CRMs, advertising platforms, and outbound tools.
The software removes manual list-building and fragile spreadsheet workflows by continuously discovering, enriching, scoring, and syncing the exact audiences you should be targeting right now.
Disclosure: Even though Warmly is our AI sales software, I’ll provide an unbiased perspective on why Warmly is the best alternative to Lemlist in 2026.
Let’s look at some of the features that make Warmly the go-to option for GTM teams looking to switch from Lemlist:
Automate list building and prospect enrichment with our Marketing Ops Agent
Warmly’s AI Marketing Ops Agent lets you automatically build, enrich, score, and sync dynamic target audiences across CRM, ad platforms, and outbound tools.
Instead of manually exporting lists, cleaning data, or waiting for new leads like you have to do with tools like Lemlist, your team will get an always-fresh, AI-curated list of best-fit accounts and contacts synced across every system.
This is a result of us seeing how sales teams spend a lot of time building, cleaning, and syncing target lists across CRMs, ad platforms, and outbound tools.
In fact, data shows that sales reps spend only ~28–33% of their time on actual selling, and administrative and non-selling work consumes most of their time.
The Marketing Ops Agent automates that, acting as your real-time sales intelligence layer between your data sources and your marketing & sales systems.
Here's how it works:
The Marketing Ops Agent connects directly to your CRM, ad platforms, outbound tools, and intent sources to automate key targeting workflows:
- AI-powered lead scoring and enrichment to create dynamic lists ranked by fit and buying intent.
- Buying committee identification using insights from past closed-won deals.
- Instant audience syncing with HubSpot, Marketo, LinkedIn, Meta, Outreach, and more. No more manual CSV uploads.
- Automatic list updates as new intent signals or engagement changes occur.
➡️ This helps our users catch up on in-market prospects doing research, as 96% of prospects research companies before engaging sales, according to research from HubSpot.
- Unified buying intent scores that stay synced across every sales and marketing channel.
Find prospects that look just like your best customers
Most sales intelligence tools on the market, like Lemlist, give you firmographic filters, such as industry, headcount, location, and job title, and call it a day.
However, our software goes much deeper.
With our AI-powered ICP identification, Warmly analyzes your actual customer data to uncover what really makes a good fit.
And it’s not just surface-level attributes: it’s patterns across the company tech stack, growth signals, org structure, seniority distribution, and even past engagement behavior.
Once Warmly understands who your best users are, it’ll automatically scan its database of 200M+ contacts to find lookalike prospects, that is, the people and companies that closely resemble your top performers.
The result is a list of not just any prospects, but the right prospects, so your team spends less time guessing and more time engaging the people most likely to convert.
Identify your site visitors at the company and person level
Warmly helps you maximize your site’s lead generation potential by identifying both the companies and individuals visiting it.
All you have to do is add a snippet of Warmly’s code to your site, and the sales intelligence software will start revealing your visitors in minutes.
In addition to company and person-level identification, Warmly will also enrich your visitors’:
- Contact data (e.g., email address, phone number, social media profiles, etc.).
- Firmographics (e.g., company location, size, funding, etc.).
- Demographics (e.g., individual names, job positions, etc.).
- Technographics (e.g., tools a prospect uses).
But our visitor identification solution doesn’t stop there.
Warmly also tracks real-time 1st, 2nd, and 3rd-party intent signals to surface the visitors that matter most, so you can instantly prioritize outreach based on actual buying behavior.
That includes:
- 1st-party signals, such as pricing page views, repeated visits, product usage, or form fills.
- 2nd-party signals like relevant LinkedIn activity (e.g., industry-relevant discussions, posts, comments, likes, etc.).
- 3rd-party signals like competitor research or intent keywords being searched.
💡 Data shows that sales intelligence (enriched contact and intent data) can help shorten prospect-research cycles from 3–5 hours to 10–15 minutes, according to a recent industry research, as AI enrichment condenses discovery.
Warmly optimizes its data through a waterfall approach.
Our tool uses multiple data providers (20+), including 2 other leading website de-anonymization providers, to validate the accuracy, quality & overall match rate of our signal & contact data.
We’ve seen that this leads to:
- Higher data quantity: Multiple sources expand match rates.
- Higher data quality: Proprietary cleansing and confidence scoring validate accuracy.
💡 To maintain data quality and quantity, we continuously monitor vendor performance and validate our proprietary matching algorithms.
➡️ These systems allow us to track quality and quantity metrics in real-time to make sure that both contact-level and company-level data meet the high standards our customers expect.
Warmly’s transparent data commitment means you can test our data quality with our free tier before committing to us as a data provider.
Since our platform aggregates data from 25+ providers and cross-checks it using our proprietary waterfall technique, the software can validate and verify data on your behalf, ensuring it’s of the highest quality.
Turn static prospect lists into automated outreach with AI SDRs
Once you have built the list of leads, Warmly doesn’t just let it sit there. It gets to work for you.
With AI Orchestrator and built-in AI SDR agents, our platform turns every ICP-fit prospect into a warm opportunity by triggering automated, personalized outbound across email and LinkedIn, based on real-time behavior and intent signals.
Here’s how it works:
- Prospects who match your ICP and show strong signals (like visiting the pricing page or researching competitors) are instantly added to outbound sequences.
- Messages are tailored automatically using contact data, context, and intent.
3. Warmly checks to avoid duplicate outreach and ensures contacts aren’t already being worked.
4. It’s also possible to set rules for account multithreading, so your AI SDR reaches all the key decision-makers, not just one person.
And this isn’t just task automation. It’s real prospecting, at scale, without increasing SDR headcount.
Build targeted lead lists from a 200M+ contact database (Coldly)
Similar to Lemlist, Warmly comes with a built-in prospecting platform, Coldly, which gives your team access to a constantly refreshed database of over 200 million contacts and accounts, so you can build high-quality prospect lists in seconds.
Our prospect database combines powerful filters with real-time enrichment to help you find exactly who you’re looking for across every channel.
Your team will be able to filter by:
- Job title, function, or department.
- Seniority level and decision-making role.
- Company size, revenue, industry, or location.
- Tech stack and hiring signals.
- And dozens more customizable filters.
➡️ Each lead comes pre-enriched with verified email addresses, phone numbers, and LinkedIn profiles, so your lists are not only accurate but immediately actionable.
Bonus: There’s also a Chrome extension that lets your reps pull contact data directly from LinkedIn or any website, making manual prospecting a whole lot faster.
Warmly’s Integrations
Warmly integrates with a wide range of CRMs and sales platforms, including:
- HubSpot CRM.
- OpenAI.
- Slack.
- Apollo.
- Outreach.
- Demandbase.
- RB2B.
- Clearbit.
- People Data Labs.
- And more.
💡 For example, you can combine Warmly’s visitor identification software with HubSpot to alert your sales team the moment a known prospect arrives on the site.
With the HubSpot browser cookie, you can prioritize conversations with the leads who have shown the most engagement with your HubSpot campaigns.
In addition to deep integrations with several lead intelligence platforms, Warmly provides a Warm Bundle: partner discounts for over 25 sales, marketing, and GTM tools.
This way, your team can access many relevant tools and combine them with Warmly at a fraction of their usual price.
Pricing
Warmly’s pricing is modular and component-based and comes with a free plan that lets you identify up to 500 website visitors per month.
You can choose the components that best match the needs of your business, as components are priced by output and not just by a monthly fee.
There are 4 paid product plans that you can choose from:
- Signals Agent: Custom pricing, which gives you access to 10,000 monthly credits, Person-Level Intent Signals (1st, 2nd, & 3rd Party), website de-anonymization capabilities, Warm lead alerts, and access to a contact database.
- Inbound Agent - Engage: Starts at $20,000/year, and adds AI Chat, native outbound email and LinkedIn automation, intent-powered pop-ups, lead routing with custom CRM fields, and the ability to push leads to sales sequencers.
- Inbound Agent - Scale: Starts at $30,000/year, and adds unlimited AI Chat agents, and the ability to push leads to Ad Audiences.
- Marketing Ops Agent: Custom pricing, which adds AI-powered account scoring, AI enrichments and custom signals, buying committee identification, real-time buying intent signal tracking, and automatic updates across all enrichments, signals, account and lead lists.
Monthly credits on Warmly are used to track and engage with potential leads.
For example, each interaction or engagement with a lead will use up one credit, such as when you engage with a lead through email or LinkedIn.
➡️ Warmly’s pricing is ideal for larger SMB and MM companies with a growing or mature GTM motion with SDR, sales, and marketing functions.
How is Warmly different from Lemlist?
Lemlist is known for cold email outreach, personalization, and deliverability. The platform helps teams create multistep email sequences, warm up domains, and personalize messages to improve reply rates.
Warmly, on the other hand, goes far beyond traditional email finders and sequence builders by combining visitor identification, intent scoring, automated audience building, and AI-driven activation into one signal-powered revenue orchestration engine.
Our Marketing Ops Agent automatically builds, enriches, scores and syncs dynamic target audiences across your CRM, ad platforms, and outbound tools. Lists are then continuously refreshed as intent signals and engagement change.
Here is a breakdown of the two solutions' functionality:
| Category | Warmly | Lemlist |
|---|
| Core focus | Signal-based revenue orchestration that identifies anonymous site visitors, enriches them in real time, and builds dynamic audiences. | Cold email outreach platform focused on sequence creation, personalization, and deliverability. |
| List building | Automated AI-driven list building, continuous enrichment, scoring, and syncing to CRMs and ad platforms. | Manual list imports and static segmentation with CSV workflows. |
| Data depth and matching | Multi-source enrichment with waterfall validation and confidence scoring. | Email discovery and verification. |
| Outreach automation | Built-in AI SDR agents that trigger personalized outreach based on real-time behavior and intent. | Sequence builder for outbound email with personalization. |
| Prospect discovery database | Large contact database with lookalike modelling and buying committee discovery. | Email finder with verified contact lists. |
| Integrations and activation | Continuous syncing to HubSpot, Marketo, ad platforms, and outbound tools. | Integrations for CRM and outreach workflows. |
| Who is the tool best for? | Teams that want in-market account detection, automated list ops, and intent-based orchestration. | Teams focused on cold email campaigns and deliverability. |
| Pricing model | Component-based pricing with credits tied to data outputs and a free tier. | Subscription tiers focused on sending limits and sequence features. |
Pros & Cons
✅ Identifies companies and individuals visiting your website.
✅ Enriches each identified lead with detailed B2B intelligence and reveals intent data.
✅ Identify buying committees.
✅ Live sales engagement capabilities.
✅ You can build a real-time, auto-updating list of your best prospects.
✅ Generous free plan to get started with 500 website visitors to de-anonymize.
❌ Pricing is modular.
#2: Apollo
Best for: Sales teams looking for a unified prospecting and outbound automation solution.
Similar to: Cognism, UserMotion.
Apollo offers a prospect database with built-in sales engagement (sequences, dialling, and email), making it an alternative to Lemlist for teams that want an all-in-one prospecting and outreach stack.
I consider the platform to be especially useful where list generation and multi-touch cadences should live and be measured in the same tool.
Features
- Get access to lead intelligence, integrated sequences and activity tracking capabilities, so sourcing and outreach live in one solution.
- A large contact database with access to 270 million contacts that you can drill down with 200+ filters and CRM integration.
- Lead scoring and prioritization: Apollo helps prioritize high-value leads, enabling teams to focus on prospects most likely to convert.
Pricing
Apollo’s pricing structure offers a free plan that includes 100 email and mobile phone finder credits, basic filters and prospecting, and two sequences.
If you need more, you can upgrade to one of three paid plans:
- Basic: $59 per user per month.
- Professional: $99 per user per month.
- Organization: $149 per user per month.
Pros & Cons
✅ A B2B database with over 210 million contacts.
✅ Seamless integration with existing sales tools.
✅ Strong all-in-one workflow (search the database > enrich the leads > outbound sequence) that reduces platform friction.
❌ Occasional UI lags, particularly when managing large-scale data, which is why some customers have been looking for Apollo alternatives.
❌ Apollo can be complex to use if you’re a beginner in sales intelligence platforms.
#3: Cognism
Best for: Global teams doing international outbound looking for best-in-class lead enrichment.
Similar to: Apollo, Snov.io.
Cognism stood out to me with its combination of GDPR-compliant B2B data with strong privacy, compliance controls and intent signals.
It’s a good enough Lemlist alternative for international companies that need global data coverage plus enterprise-grade consent and compliance capabilities.
Features
- A global prospect database with compliance-aware enrichment and intent data designed for international outreach.
- Create custom workflows to enrich existing CRM data or new prospects with updated information.
- Get access to intent data with verified direct dials, so you can prioritize reachable prospects.
Pricing
Cognism’s pricing offers two premium plans, Platinum and Diamond, with custom pricing. Connect with their sales team to get a quote.
Pros & Cons
✅ Above-average international coverage with compliance focus.
✅ Cognism’s browser extension allows prospecting over any website or app.
✅ Users are happy with Cognism's customer support.
❌ Limited range of native integrations, which is why some teams have been looking for Cognism alternatives.
❌ Pricing can be heavy for SMEs.
#4: Kaspr
Best for: SDRs that rely on LinkedIn prospecting and want rapid extension-based contact extraction.
Similar to: Lusha.
Kaspr offers a B2B prospecting solution that helps you get contact info like phone numbers, email addresses, and company data while prospecting on LinkedIn.
The platform is a viable alternative to Lemlist for teams looking to send data of EU prospects from the LinkedIn Chrome Extension straight to their sales tech stack.
Features
- One-click LinkedIn contact capture (emails and phones) via a Chrome extension plus simple workflow integrations.
- You’ll be able to enrich European buyers' data using 120+ million European B2B contacts across 150 sources to get real-time verified information.
- Send data from the LinkedIn Chrome Extension straight to your sales or marketing tech stack, including HubSpot, Pipedrive, Zoho, and Salesforce.
Pricing
Kaspr offers a free pan. Plus, it offers tier-based subscription plans:
- Starter plan: $65 per month.
- Business plan: $99 per month.
- Organization plan: $99 per month.
Pros and Cons
✅ Intuitive and easy-to-navigate interface.
✅ Ability to obtain contact information with a single click.
✅ Quick LinkedIn lookups and easy exports.
❌ A reported steep learning curve, similar to Lemlist.
❌ Some G2 reviews are reporting data accuracy issues.
#5: MadKudu
Best for: RevOps teams that need more data-driven lead qualification and smarter routing of inbound leads.
Similar to: 6sense.
MadKudu offers a solid alternative to Lemlist when your priority is predictive lead scoring and routing rather than raw list-building.
The platform turns behavioral and firmographic signals into actionable lead scores so that your team can prioritize inbound leads.
Features
- Analyzes your historical customer data (e.g., closed deals, trial conversions, and retention metrics) to build predictive scoring models that surface high-potential leads early in the lead generation funnel.
- Prospects are categorized by both fit (firmographics, role, industry) and intent (behavioral signals like email engagement or product usage).
- Integrates with tools like Salesforce, HubSpot, Marketo, and Segment, pushing lead scores directly into workflows your team already uses.
Pricing
MadKudu doesn’t publish prices for its product.
You can book a demo and request a custom quote based on your specific requirements.
Pros & Cons
✅ Analyzes your historical customer data.
✅ Predictive scoring models that use behavioral and firmographic signals.
✅ Integrates with tools like Salesforce, HubSpot, Marketo, and Segment.
❌ There’s a reported learning curve, similar to Lemlist.
❌ A higher price tag than other MadKudu alternatives on the market.
#6: Seamless AI
Best for: Sales reps that prioritize speed and ease-of-use for prospect discovery.
Similar to: Koala.
Seamless AI is a viable alternative to Lemlist when your sales team is looking for fast, real-time contact discovery and enrichment with AI-assisted search.
What I like about the software is that it’s been built to find contacts quickly and surface validated emails to fuel high-velocity outreach.
Features
- Real-time contact discovery and verification that reduces manual list-building time for SDRs.
- Craft better sales scripts, emails, and social media messages by analyzing contact data and preferences.
- Total AI confidence scoring that assigns a confidence score to each contact's data, indicating the reliability of information like email addresses, helping you improve outreach success rates.
Pricing
Seamless AI offers a free forever plan that provides you with 50 credits for finding prospect data.
For more credits and extra features, subscribe to one of two plans:
- Pro: Includes everything in Free, daily credit refresh, access to AI features, etc.
- Enterprise: Includes everything in Pro, plus API and extra support.
However, Seamless AI doesn’t disclose prices for its packages, so you’ll have to contact its team.
Note: Some of its best features, including all the AI-powered ones, are listed as add-ons.
This means that you may need to pay extra for them, regardless of your subscription to any of the tool’s paid plans.
Pros & Cons
✅ Provides real-time, verified contact information.
✅ User-friendly interface with a helpful Chrome extension.
✅ Integrations with platforms like LinkedIn and CRMs.
❌ Limited international data coverage compared to other platforms on the market, unlike some Seamless AI alternatives.
❌ Its customer support can be inconsistent, according to G2 reviews.
#7: 6sense
Best for: Companies looking for predictive account scoring and intent orchestration.
Similar to: ZoomInfo, Warmly.
6sense uses intent data, predictive analytics, and orchestration to surface in-market accounts before they engage with sales.
Its sales tool is a nice alternative to Lemlist, as it enables you to prioritize accounts and tailor outreach with precision to accelerate deal velocity.
Features
- The platform detects buyer intent and connects it with the rest of the lead’s customer journey online, so you can recognize leads most likely to convert based on their level of intent.
- Predictive account scoring and intent orchestration that surfaces high-propensity accounts and recommended actions for sellers.
- 80+ segmentation filters that let you define your ICP and identify the accounts that best fit it.
Pricing
6sense offers a free plan that provides access to 50 credits/month, Buyer Discovery features, access to contact and company data, alerts, and list management functionality with a Chrome extension.
To get more out of the solution, you’d need to be on one of their three paid tiers:
- Team: Custom pricing, which gives you access to technographics, psychographics, access to Web, CRM, and SEP Apps, and the ability to add to CRM/SEP and dashboards.
- Growth: Custom pricing, which adds 6sense intent (keywords), 3rd party intent, corporate hierarchy, and the tool’s prioritization dashboards.
- Enterprise: Custom pricing, which adds the platform’s predictive AI model, AI-recommended actions, and CRM & MAP activity.
Even though 6sense does not disclose its pricing on the website, we were able to find 3rd-party data from Vendr that claims that the average 6sense contract value is $123,711 per year.
💡Feel free to check out our 6sense pricing guide, which covers the tool’s pricing structure in more detail and aims to answer whether the tool is worth the cost.
Pros & Cons
✅ Advertising capabilities that help you build targeting and retargeting campaigns based on buyer intent data.
✅ The tool has a vast data base consisting of 65M+ companies, 600M+ buyer profiles, and 35K+ industries.
✅ Dynamic audience building with 80+ segmentation filters.
❌ The solution does not currently identify individuals on your website, but rather accounts.
❌ The tool can get expensive, which is why some teams have been looking for 6sense alternatives.
#8: Clay
Best for: SDRs looking to build fully custom, ICP-powered scoring workflows using clean, enriched data from multiple sources.
Similar to: Keyplay, Wiza.
Clay offers a lead enrichment tool that collects data from 75+ enrichment sources and lets you create detailed lead lists by pulling from its 10+ built-in sources.
What stood out to me about Clay in comparison to Lemlist is that you can build tables from prompts like: “find me prospects that look like my ICP”.
Features
- Waterfall data enrichment, similar to Warmly, which lets you cross-reference dozens of databases and data providers to increase the chances of getting accurate data.
- AI web scraper Claygent, which runs prospect research for you anywhere on the web.
- Intuitive lead list builder that lets you create comprehensive lists easily.
Pricing
Clay’s pricing offers a free forever plan that provides 100 monthly search credits and limited access to its features.
For more advanced users, Clay has 4 pricing tiers:
- Starter: $149/mo.
- Explorer: $349/mo.
- Pro: $800/mo.
- Enterprise: Custom pricing.
Clay has a 14-day free trial for its Pro package.
Pros and Cons
✅ Waterfall enrichment speeds up prospecting and improves the quality of your prospect and leads lists.
✅ A wide range of features and integrations.
✅ Intuitive lead list builder.
❌ There’s a reported learning curve.
❌ The costs can easily sneak up on you, which is why some people have been looking for Clay alternatives.
#9: Salespanel
Best for: GTM teams looking for a data-driven way to qualify leads and personalize engagement without technical complexity.
Similar to: Warmly.
Salespanel is a buyer intent software that tracks website visitors in real-time, identifies companies and leads, and scores them based on behavioral data to surface accounts most likely to buy.
The platform integrates this intent data with CRM and marketing automation tools to help you align outreach with actual buyer activity.
Features
- Real-time lead scoring and qualification that leverage first-party intent data and your ICP attributes to score every lead identified on your website.
- Comprehensive buyer intent data, which helps you collect and use first-party buyer intent data with minimal configuration.
- Detailed analytics dashboards to help you visualize lead generation metrics and be able to detect bottlenecks, improve attribution, and understand what yields the best results.
Pricing
Salespanel offers three plans, two of which have the same starting price:
- Salespanel Customer Data Platform: Starting at $99/mo, includes up to 10,000 monthly visitors with up to 10% deanonymized traffic. You’ll be charged $10/mo for every additional 1,000 visitors.
- Salespanel Account Reveal: Starting at $99/mo, includes up to 2,000 monthly visitors with up to 60% deanonymized traffic. You’ll be charged $40/mo for every additional 1,000 visitors.
- Custom Pricing: Custom traffic volume with up to 60% deanonymized traffic. Includes everything in Account Reveal plus advanced customization options.
Pros & Cons
✅ Comprehensive analytics tools.
✅ Easy setup and user-friendly interface, covering the weaknesses of Lemlist.
✅ Deep tracking functionality that prepares you for a cookie-less world.
❌ The costs can easily add up, given the caps and limitations in the essential packages, similar to Lemlist.
❌ Annual billing only with no free plan.
#10: Clearbit
Best for: ABM teams looking for real-time enrichment of inbound leads and best-in-class lead scoring workflows.
Similar to: Cognism.
Clearbit provides real-time enrichment that SLG teams use to enrich forms, score leads, and segment accounts as they interact with your website.
The tool is a viable alternative to Lemlist with its developer-friendly stack, which makes it easy to embed data into workflows for faster personalization.
Features
- Real-time enrichment API and lead scoring fields that power dynamic personalization across your CRM and marketing touchpoints (e.g., LinkedIn).
- Form shortening for capturing more leads without losing relevant data.
- Instant lead scoring and routing with the platform’s industry categorization, corporate hierarchies, job roles and seniority tags, etc.
Pricing
Clearbit’s pricing is not currently disclosed, so you’ll have to contact its team for accurate pricing details.
The only thing stated on the website is that the plan is volume-based and can be configured to include add-on packages like Forms, Advertising, and Capture.
This means that you’ll probably be charged extra if you opt for add-ons.
Note: Warmly's pricing plans include access to Clearbit’s rich database.
Pros & Cons
✅ There’s a variety of buyer intent signals to help you identify qualified leads.
✅ Integrates with various platforms and CRMs.
✅ User-friendly, unlike some AI B2B sales tools on the market.
❌ Opaque pricing, which is why some sales teams have been looking for Clearbit alternatives.
❌ Some of its features are available only as add-ons that are charged extra.
Activate and engage in-market accounts automatically with Warmly’s AI Marketing Ops Agent
That’s it from this comprehensive guide of the 10 best Lemlist alternatives for sales teams looking to build lead lists, score them, and engage them.
Warmly goes beyond basic enrichment and automation: the software acts as a signal orchestration hub that unifies intent signals, CRM data, and automated workflows under one logic layer.
Our software warms up your Total Addressable Market (TAM) & segments your prospects into cold, warm & hot using an Intent Signal Data Agent.
The Marketing Ops Agent then ranks and enriches contacts, identifying buying committees based on past closed won deals.
Finally, Warmly uses Outbound & Inbound Agents to engage your hottest prospects in different channels (e.g., on chat, email, or on LinkedIn) so you can book meetings while you sleep.
If your company is serious about capturing demand the moment it surfaces, Warmly is one of the most intent-driven platforms available today.
Here’s what else you’ll get by signing up for Warmly:
- The ability to identify potential buyers by tracking their interactions with your website and getting insights into their interest level.
- A wide range of accurate prospect contact details, directly from the Coldly database, helping you reach the right people.
- Simplify your meeting process with automatic meeting scheduling that removes the back-and-forth, ensuring a frictionless booking experience.
- Automatically send leads to the right salesperson and notify them via Slack if a high-intent lead is active on your website.
- A Bombora integration that helps you proactively reach out to your warm leads and track who’s researching terms relevant to your product and brand, and get in front of them before your competitors do.
- Automate the search for high-potential prospects using AI technology, ensuring your sales team focuses on the right opportunities.
Book a live demo to see it in action.
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