10 Best Snov.io Alternatives & Competitors [2026]

Snov.io combines cold email, sales outreach, LinkedIn automation, and email finder tools into one tool to help you simplify your sales process.

The platform promises to help you discover new prospects, verify emails, reach primary email inboxes, accelerate LinkedIn outreach, and manage leads with its unified inbox.

However, some sales teams have been left unhappy with the solution for various reasons, which is why some of them have been looking for an alternative.

In this comprehensive guide, I’ll go over the 10 best alternatives to Snov.io in 2026 that can help you build and refine your best lead list and then orchestrate personalized outreach.

My selection criteria for this guide were not based solely on feature strength. I also considered the overall customer satisfaction, the different use cases of the solutions, and their pricing models.

TL;DR

Warmly offers the best alternative to Snov.io with its signal-based revenue orchestration, AI Marketing Ops Agent, and real-time visitor identification capabilities that automatically build, score, and sync target audiences across your GTM systems.
Tools like RocketReach and Reply.io are ideal for teams that want data-driven prospecting or AI-powered multichannel outreach automation.
On the other hand, there are tools like UpLead and Kaspr that can help you enrich verified B2B data or capture EU-based LinkedIn contacts directly into your CRM for faster prospecting.

Why have some GTM teams been looking to switch from Snov.io?

The main reasons why some sales teams have been looking to switch from Snov.io are its pricing structure, which can get expensive as you spend more credits, reported major technical failures, and its initial steep learning curve.

But don’t get us wrong on this one, we’re not saying that Snov.io is a terrible product that you need to run away from.

In fact, many satisfied users are more than happy with its email finder, deliverability toolkit, and LinkedIn automations.

However, there are a few drawbacks that I found when I evaluated the tool: ⤵️

#1: The pricing structure can be expensive for SMEs

While the platform offers good outreach and automation tools, several reviewers mentioned that the overall cost quickly adds up for smaller teams trying to scale lead generation and email campaigns on limited budgets.

This is especially true when accounting for currency exchange rates in regions like Brazil, as one mid-market user of the platform points out.

‘’I don't like the price, especially when converted to Brazilian currency, it becomes far too expensive.’’ – G2 Review.

According to another reviewer from a small business, Snov.io’s credits can run out quickly if you’re running multiple campaigns, so pricing can feel limiting for super users.

‘’The credits can run out quickly if you’re running multiple campaigns, so pricing can feel limiting for heavy users.’’ – G2 Review.

#2: A major technical failure

A user of the tool reported experiencing a serious technical issue where Snov.io’s system resent the same outreach campaign to the same list of contacts without user action.

This glitch not only confused recipients but also damaged the sender’s reputation, as duplicate emails triggered bounce-backs and spam flags.

‘’We’ve been using Snov.io for our outreach campaigns, and unfortunately, we experienced a major technical failure that hurt our reputation. Without any action from our side, Snov.io’s system resent the same email campaign to the same group of customers. This caused confusion, made our company look unprofessional, and even triggered bounce-backs because the recipients’ servers flagged us as spam.’’ – G2 Review.

#3: Initial steep learning curve

New users have mentioned that Snov.io can be difficult to navigate at first, particularly when setting up campaigns or exploring more advanced features.

While the platform is powerful once mastered, the initial learning curve can be discouraging for those unfamiliar with email automation or CRM-style tools.

‘’People who are new sometimes find it hard to use the product.’’ – G2 Review.

What are the best Snov.io alternatives on the market in 2026?

The best alternatives to Snov.io are Warmly, with its signal-based revenue orchestration platform and Marketing Ops Agent, RocketReach, and Reply.io.

Here’s a use case and pricing breakdown of the best AI prospecting tools that I will go through in more detail:

Tool	Best Use Case	Pricing
Warmly	Uses person-level intent signals to de-anonymize visitors, enrich contacts, and automate outreach via AI agents, giving you a smarter, signal-driven list rather than just “name + email.”	Free plan for up to 500 website visitors adn then custom pricing for the Signals and Marketing Ops Agents. Inbound Agent starts at $20,000/year.
RocketReach	Ideal for data-driven GTM teams looking for reliable API access, batch lookups, and accurate email and phone data.	Essentials: $99/user/month; Pro: $165/user/month; Ultimate: $300/user/month.
Reply.io	Best for automating multichannel outreach with AI personalization across email, LinkedIn, calls, SMS, and WhatsApp.	AI SDR Starter: from $500/month; AI SDR Growth: from $2,500/month; AI SDR Enterprise: from $15,000.
Apollo.io	Combines a large B2B contact database with built-in email sequencing and CRM sync for complete sales engagement.	Free plan available; Basic: $59/user/month; Professional: $99/user/month; Organization: $149/user/month.
UpLead	For RevOps teams needing verified, credit-based B2B data enrichment and real-time contact validation.	Essentials: $99/user/month (170 credits); Plus: $199/user/month (400 credits); Professional – custom.
Kaspr	Ideal for EU-based teams capturing LinkedIn contact data with one-click extraction and CRM sync.	Free plan available; Starter: $65/month; Business: $99/month; Organization: $99/month.
Datanyze	Great for technographic-driven prospecting and identifying companies by their tech stack.	Free trial (10 credits); Nyze Pro 1: $21/month; Nyze Pro 2: $39/month.
Bluebirds	Best for GTM teams that want AI-powered outbound automation using multi-source intent signals.	Free plan available; paid plans are custom (contact sales for pricing).
ZoomInfo	For enterprises seeking verified contact coverage with firmographics, technographics, and intent data.	Custom pricing; annual contract required (Sales, Marketing, and Talent packages).
Outreach	Enterprise-grade AI-powered sales execution platform for automating prospecting, engagement, and forecasting.	Custom pricing per product (Engage, Call, Meet, Deal, Forecast).

#1: Warmly

Warmly offers the best Snov.io alternative on the market in 2026 with our AI Marketing Ops Agent that lets you automatically build, score, and continuously sync high-value, intent-driven audiences across CRMs, ad platforms, and outbound tools.

The tool removes manual list-building and fragile spreadsheet workflows by continuously discovering, enriching, scoring, and syncing the exact audiences you should be targeting right now.

Disclosure: Even though Warmly is our AI sales software, I’ll provide an unbiased perspective on why Warmly is the best alternative to Snov.io in 2026.

Let’s look at some of the features that make Warmly the go-to option for sales teams looking to switch from Snov.io:

Feature #1: Automate list building and lead enrichment with the Marketing Ops Agent

Warmly’s AI Marketing Ops Agent lets you automatically build, enrich, score, and sync dynamic target audiences across CRM, ad platforms, and outbound tools.

Instead of manually exporting lists, cleaning data, or waiting for new leads, your team will get an always-fresh, AI-curated list of best-fit accounts and contacts synced across every system.

Our team had noticed how GTM teams spend enormous time building, cleaning, and syncing target lists across CRMs, ad platforms, and outbound tools.

In fact, data shows that sales reps spend only ~28–33% of their time on actual selling, and administrative and non-selling work consumes most of their time.

The Marketing Ops Agent automates that, acting as your real-time sales intelligence layer between your data sources and your marketing & sales systems.

Here's how it works:

‎

The Marketing Ops Agent connects directly to your CRM, ad platforms, outbound tools, and intent sources to automate key targeting workflows:

AI-powered lead scoring and enrichment to create dynamic lists ranked by fit and buying intent.
Buying committee identification using insights from past closed-won deals.

Instant audience syncing with HubSpot, Marketo, LinkedIn, Meta, Outreach, and more. No more manual CSV uploads.
Automatic list updates as new intent signals or engagement changes occur.

➡️ This helps our users catch up on in-market prospects doing research, as 96% of prospects research companies before engaging sales, according to research from HubSpot.

Unified buying intent scores that stay synced across every sales and marketing channel.

Feature #2: Find prospects that look just like your best customers

Most sales intelligence tools on the market, like Snov.io, give you firmographic filters, such as industry, headcount, location, and job title, and call it a day.

However, our software goes much deeper.

With our AI-powered ICP identification capabilities, Warmly analyzes your actual customer data to uncover what really makes a good fit.

And it’s not just surface-level attributes: it’s patterns across the company tech stack, growth signals, org structure, seniority distribution, and even past engagement behavior.

Once Warmly understands who your best customers truly are, it’ll automatically scan its database of 200M+ contacts to find lookalike prospects, that is, the people and companies that closely resemble your top performers.

The result is a list of not just any prospects, but the right prospects, so your team spends less time guessing and more time engaging the people most likely to convert.

Feature #3: Identify your site visitors at the company and person level

Warmly helps you maximize your website’s lead generation potential by identifying both the companies and individuals visiting it.

All you have to do is add a snippet of Warmly’s code to your site, and the sales intelligence software will start revealing your visitors in minutes.

In addition to company and person-level identification, Warmly will also enrich your visitors’:

Contact data (e.g., email address, phone number, social media profiles, etc.).
Firmographics (e.g., company location, size, funding, etc.).
Demographics (e.g., individual names, job positions, etc.).
Technographics (e.g., tools a prospect uses).

But our visitor identification solution doesn’t stop there.

Warmly also tracks real-time 1st, 2nd, and 3rd-party intent signals to surface the visitors that matter most, so you can instantly prioritize outreach based on actual buying behavior.

That includes:

1st-party signals, such as pricing page views, repeated visits, product usage, or form fills.
2nd-party signals like relevant LinkedIn activity (e.g., industry-relevant discussions, posts, comments, likes, etc.).
3rd-party signals like competitor research or intent keywords being searched.

💡 Data shows that sales intelligence (enriched contact and intent data) can help shorten prospect-research cycles from 3–5 hours to 10–15 minutes, according to a recent industry research, as AI enrichment condenses discovery.

Warmly optimizes its data through a waterfall approach.

Our tool uses multiple data providers (20+), including 2 other leading website de-anonymization providers, to validate the accuracy, quality & overall match rate of our signal & contact data.

We’ve seen that this leads to:

Higher data quantity: Multiple sources expand match rates.
Higher data quality: Proprietary cleansing and confidence scoring validate accuracy.

💡 To maintain data quality and quantity, we continuously monitor vendor performance and validate our proprietary matching algorithms.

➡️ These systems allow us to track quality and quantity metrics in real-time to make sure that both contact-level and company-level data meet the high standards our customers expect.

Warmly’s transparent data commitment means you can test our data quality with our free tier before committing to us as a data provider.

Since our platform aggregates data from 25+ providers and cross-checks it using our proprietary waterfall technique, the software can validate and verify data on your behalf, ensuring it’s of the highest quality.

Feature #4: Turn static lead lists into automated outreach with AI SDRs

Once you have built the list of prospects, Warmly doesn’t just let it sit there. It gets to work for you.

With AI Orchestrator and built-in AI SDR agents, our platform turns every ICP-fit prospect into a warm opportunity by triggering automated, personalized outbound across email and LinkedIn, based on real-time behavior and intent signals.

Here’s how it works:

Prospects who match your ICP and show strong signals (like visiting the pricing page or researching competitors) are instantly added to outbound sequences.
Messages are tailored automatically using contact data, context, and intent.

3. Warmly checks to avoid duplicate outreach and ensures contacts aren’t already being worked.

4. It’s also possible to set rules for account multithreading, so your AI SDR reaches all the key decision-makers, not just one person.

And this isn’t just task automation. It’s real prospecting, at scale, without increasing SDR headcount.

Feature #5: Build targeted lead lists from a 200M+ contact database (Coldly)

Similar to Snov.io, Warmly comes with a built-in prospecting platform, Coldly, which gives your team access to a constantly refreshed database of over 200 million contacts and accounts, so you can build high-quality prospect lists in seconds.

Our database combines powerful filters with real-time enrichment to help you find exactly who you’re looking for across every channel.

Your team will be able to filter by:

Job title, function, or department.
Seniority level and decision-making role.
Company size, revenue, industry, or location.
Tech stack and hiring signals.
And dozens more customizable filters.

➡️ Each prospect comes pre-enriched with verified email addresses, phone numbers, and LinkedIn profiles, so your lists are not only accurate but immediately actionable.

Bonus: There’s also a Chrome extension that lets your reps pull contact data directly from LinkedIn or any website, making manual prospecting a whole lot faster.

Warmly’s Integrations

Warmly integrates with a wide range of CRMs and sales platforms, including:

HubSpot CRM.
OpenAI.
Slack.
Apollo.
Outreach.
Demandbase.
RB2B.
Clearbit.
People Data Labs.
And more.

💡 For example, you can combine Warmly’s visitor identification software with HubSpot to alert your sales team the moment a known prospect arrives on the site.

With the HubSpot browser cookie, you can prioritize conversations with the leads who have shown the most engagement with your HubSpot campaigns.

In addition to deep integrations with several lead intelligence platforms, Warmly provides a Warm Bundle: partner discounts for over 25 sales, marketing, and GTM tools.

This way, your team can access many relevant tools and combine them with Warmly at a fraction of their usual price.

Pricing

Warmly’s pricing is modular and component-based and comes with a free plan that lets you identify up to 500 website visitors per month.

You can choose the components that best match the needs of your business, as components are priced by output and not just by a monthly fee.

There are 4 paid product plans that you can choose from:

Signals Agent: Custom pricing, which gives you access to 10,000 monthly credits, Person-Level Intent Signals (1st, 2nd, & 3rd Party), website de-anonymization capabilities, Warm lead alerts, and access to a contact database.
Inbound Agent - Engage: Starts at $20,000/year, and adds AI Chat, native outbound email and LinkedIn automation, intent-powered pop-ups, lead routing with custom CRM fields, and the ability to push leads to sales sequencers.
Inbound Agent - Scale: Starts at $30,000/year, and adds unlimited AI Chat agents, and the ability to push leads to Ad Audiences.
Marketing Ops Agent: Custom pricing, which adds AI-powered account scoring, AI enrichments and custom signals, buying committee identification, real-time buying intent signal tracking, and automatic updates across all enrichments, signals, account and lead lists.

Monthly credits on Warmly are used to track and engage with potential leads.

For example, each interaction or engagement with a lead will use up one credit, such as when you engage with a lead through email or LinkedIn.

➡️ Warmly’s pricing is ideal for larger SMB and MM companies with a growing or mature GTM motion with SDR, sales, and marketing functions.

How do Warmly’s credits work?

💡 Warmly provides you with a certain amount of credits every month, depending on your monthly web visits and the amount you want to de-anonymize.

Once someone visits your website, the tool captures their first and last name, job title and company they work at, LinkedIn profile and business or personal email. This information takes 1 credit.

For example, each interaction or engagement with a lead will use up one credit, such as when you engage with a lead through email or LinkedIn.

How is Warmly different from Snov.io?

Snov.io is an email-finding and outreach automation suite focused on discovering and verifying contact emails and running cold-outreach sequences.

However, the platform doesn’t provide a way for you to continuously refresh and sync audiences across your GTM stack.

Warmly, on the other hand, is a signal-based revenue orchestration platform that identifies anonymous website visitors, enriches them in real-time, and offers an AI-powered Marketing Ops Agent that automatically builds, scores, and syncs target audiences across all your GTM systems.

➡️ Our tool offers a better solution for teams that want to eliminate manual list management, automatically identify in-market accounts, and activate outreach instantly.

Here is a breakdown of the two solutions' functionality:

Category	Warmly	Snov.io
Core Functionality	Real-time visitor de-anonymization, signal-based account and contact identification, and AI-driven orchestration. The Marketing Ops Agent automatically builds and maintains dynamic target lists across your GTM systems.	Verified B2B contact discovery, bulk email and domain search, and an integrated outreach CRM for cold campaigns.
Data Enrichment & Intent Signals	Combines first, second, and third-party behavioral signals with multi-source enrichment. The Marketing Ops Agent continuously re-scores leads by fit and intent in real time.	Provides firmographic and technographic filters with verified contact information. Intent insights are static and only available at the time of list creation.
Automation & Outreach	The AI Marketing Ops Agent automatically syncs audiences to HubSpot, Marketo, LinkedIn, Meta, and Outreach, eliminating manual CSV uploads and keeping target lists fresh.	Focuses on building multi-step cold outreach campaigns (email sequences, LinkedIn automation), with strong tools for email verification and warmup. No continuous syncing or signal-based automation.
Best For	GTM teams that want to identify in-market visitors, automatically build and refresh target lists, and launch AI-driven outreach at scale without manual list ops.	Sales and SDR teams that prioritize discovering and verifying contact emails and running high-volume outbound campaigns.

Pros & Cons

✅ Identifies companies and individuals visiting your website.

✅ Enriches each identified lead with detailed B2B intelligence and reveals intent data.

✅ Identify buying committees.

✅ Live sales engagement capabilities.

✅ You can build a real-time, auto-updating list of your best prospects.

✅ Generous free plan to get started with 500 website visitors to de-anonymize.

❌ Pricing is modular.

#2: RocketReach

Best for: Data-driven GTM teams looking for reliable API access and batch lookups.

Similar to: Kaspr, ListKit.

RocketReach is an email and phone lookup solution with a strong API and batch export capabilities, making it a solid Snov.io alternative for marketing agencies and sales teams looking for programmatic access to contact data.

I think of the platform as ideal for straightforward contact discovery and offers a good range of CRM integrations.